In my last post I talked about the power of research to understand exactly who your customer is.  It’s only once you understand who your customer is and who purchases the type of products that you are marketing, will you be able to market to them effectively and make more sales.
Have you learned who […]

Once you have begun to think that you may have decided on your niche, it’s becomes time to really do your homework. In my last post I talked about finding your passion, something that you really enjoy, something that does not feel like work, but that’s only half the battle.  There is still a lot […]